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Facilitering

Why all future meetings have a facilitator and clear design

Meetings without structure, neutral leaders and clear design often fail. Future meetings should have a dedicated facilitator and a designed process — just like professional sport. Without neutral process management, meetings lack energy, momentum and effective decisions.

24 April 2025 · Jakob Holm

The three biggest reasons meetings go wrong

1. Lack of drama

Far too many meetings lack nerve, energy and engagement. The room doesn't feel safe enough for genuine contribution. People go in circles because no one dares to take difficult risks. The result is passive and flat – or chaotic.

2. Lack of design and structure

Without a designed process, a meeting is like playing without rules and boundaries. Far too many meetings start without clear purpose, context or agenda. It's like showing up to a football match without knowing who you're playing against or what rules apply.

3. Lack of process management

Even if there is design and agenda, there's often no neutral facilitator. Without an active match official, meetings stall. People forget the framework, lose focus and spend too much time on details. Conflicts are allowed to dominate or get swept under the carpet.

Lack of drama goes hand in hand with the lack of clear rules and a clear match official. People hold back because they've experienced unstructured meetings – uncertain whether it's safe to take chances.

You would never play a professional football match without boundaries, rules and a match official

Yet we still hold meetings with no one ensuring the game. No one keeps the rhythm. No one protects the space. No one gives feedback when someone dominates without listening.

This isn't just pipe dreams – it's a real challenge and one of the biggest reasons meetings feel stuck, drawn-out or draining.

It's time to take meetings and facilitation seriously.

Why the boss cannot be the facilitator

The boss typically has the most information and strategic responsibility. She should set her team members up for success, distribute resources and see the long-term perspective. That doesn't make her neutral – it makes her a fellow player.

But a referee cannot simultaneously play on the team. A facilitator must keep an eye on rules, speaking time, notes and atmosphere – whilst holding back when challenges need to be addressed.

Even if the most skilled leaders are self-aware and empathetic, they cannot succeed in playing both roles at once. It has never worked.

The facilitator's role becomes decisive — future meetings

The hypothesis is simple: in the future, all operational meetings, leadership meetings and development processes will have clear design and a facilitator.

What is a facilitator – and what is it not?

A facilitator is not a PowerPoint pilot clicking through an agenda.

It's not a friendly note-taker who jots things down and nods politely.

And it's not a meeting sheriff who sets rules and hands out stars.

A good facilitator is a game builder who creates the frameworks so others can succeed. Someone who holds the space and enables free play for everyone. Someone who ensures momentum and brings things together so initiatives and decisions come to completion.

When it goes wrong – and when it works

In some meetings things crumble: vague agenda, drawn-out discussions, unclear decisions, the same few people dominate.

In others we experience the opposite: clear framework. Someone keeps an eye on energy and process. People really listen. New perspectives emerge. We leave with clear decisions, direction and shared ownership.

The difference is not the participants or the topic. It's the facilitation.

In the future it becomes self-evident

Just as all projects have a project manager, all meetings and processes will have a meeting leader. Not necessarily an external consultant with sticky notes. But a clear role with responsibility for rhythm, structure and the psychological space.

It won't be a luxury. It will be a prerequisite for getting things to move forward together.